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Selling beds online: sizes, fabrics and lead times

Beds come in many combinations. A good online shop makes that simple for the customer and manageable for you.

Options, not hundreds of products

Set up each bed as one product with options: size, fabric or colour, headboard style and storage. This keeps your shop tidy, and keeps reviews and ranking on one page.

Fabric swatches

Colours look different on every screen. Offer free swatches, or a swatch pack for a small fee, and show real photos of the fabric. Fewer disappointed customers means fewer returns.

Made-to-order timings

Delivery

Beds are bulky. Say what the delivery includes: room of choice, assembly, old bed removal if you offer it, and any extra for certain postcodes or access.

Prices and payment

Show the price that matches the options chosen, with VAT shown clearly. If you offer finance through a provider, show it where customers make their decision. Check the provider's current terms and rules before you advertise it.

Returns

Be clear about what you can accept back. Made-to-order and personalised goods are treated differently from stock items under consumer rules, so check the current guidance on GOV.UK and put your policy in plain words.

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