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Your own fragrance website or a marketplace?
Many fragrance sellers start on a marketplace or social media. A website of your own is not an either/or: it can work alongside them.
Marketplaces and social media
- Good for: reach and a quick start
- Watch for: fees, rules you do not control and customers that belong to the platform, not to you
Your own website
- Your brand: your look, your wording, your story
- Your customers: you can collect email addresses with permission and tell them about new scents
- Your rules: prices, bundles, samples and delivery your way
- Lower ongoing fees than many marketplaces, though you pay for hosting and payments
A sensible approach
Use social media and marketplaces to be found, and your own website as the home base where people can read, compare and buy. Link to it from every profile.
If you already have a site on Wix or Squarespace, we can move it to WordPress without losing your pages or rankings.
Need help?
Use the form to send a free enquiry. We'll pass it to an independent local websites for fragrance businesses provider.