Web Matter publishes practical guides and honest reviews for UK small businesses. If your product helps small businesses get online, grow or run more smoothly, we’d like to hear from you.

Our audience

• Who: UK small business owners, sole traders, startups and agencies choosing web and marketing tools.
• Where: mainly the United Kingdom, with readers in the US, Canada, Australia and India.
• Content: 480+ guides covering hosting, website builders, SEO and local SEO, analytics and dashboards, e-commerce, social media, PPC and website grants.

How we work with brands

• Affiliate and referral programmes for products that fit our readers. We test or use products before recommending them.
• Reviews and comparisons written independently: brands can’t pay for a positive verdict.
• Clear disclosure on every page with affiliate links, and sponsored links tagged correctly.

What to send us

A short summary of your programme (commission, cookie length, UK availability), access to a trial or demo, approved brand assets and deep links, and a contact for tracking and payout questions.

Contact us about a partnership →

Read how we review and our affiliate disclosure.