UX Design Services: Make Websites and Apps Easier to Use
Find out why visitors leave and fix it. UX research and design that makes your website or product easier to use and better at converting.
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Who this is for
Teams whose website or app has traffic but weak conversion, products with confusing journeys, and organisations planning a redesign who want decisions backed by evidence.
What is included
- UX review of key journeys and forms
- User flows and wireframes
- Usability testing with real users
- Conversion and drop-off analysis
- Recommendations ranked by impact and effort
- Prototypes tested before development
Ux design: problems we help solve
Visitors drop out of your forms
Long or confusing forms lose enquiries. We find where people give up and simplify the journey.
Navigation does not match how people think
Menus built around internal structure confuse visitors. We reorganise around how users look for things.
Redesigns are based on opinion
Redesigns driven by preference often miss the real problem. We use analytics and testing to decide.
Mobile journeys are an afterthought
Most visitors are on phones. We review and design key journeys for small screens first.
How it works
Review
We map your key journeys and where users get stuck.
Research
Analytics, testing and user feedback.
Design
Wireframes and prototypes for the improved flow.
Validate
We test the changes before you build them.
Our approach to UX design
We start by mapping the journeys that matter most, such as enquiry, purchase or sign-up, and measuring where people drop out.
We combine analytics with simple usability testing, then design improvements as wireframes and prototypes. Changes are tested before development, so you invest in fixes that work.
Why choose Web Matter for UX design
Evidence before opinion.
Practical fixes ranked by impact.
Works with your developers or ours.
What affects the price of UX design
- The number of journeys or screens reviewed
- Whether we run usability testing with participants
- The amount of analytics and research required
- Whether prototypes are needed
- Whether we also implement the changes
UX work is scoped to your goals and quoted in fixed phases, from a short review to a full research and design programme.
Typical UX design scenarios
An enquiry form with low completion
We shorten and reorder the form, clarify the next step and test the new version against the old.
An unclear services section
We restructure navigation and page layouts around what visitors want to know first.
A new product before build
Wireframes and a prototype tested with a handful of users, so problems are fixed before development.
Examples of the kind of work we do, not named client projects.
Ux design FAQs
What is the difference between UX and UI?
UX is how it works and flows. UI is how it looks. They work best together.
Can you improve my website conversion rate?
Often yes. We find friction in forms, navigation and content, and fix it.
Do you test with real users?
Yes. Testing with a small group reveals most major problems.
How long does a UX review take?
Usually one to three weeks depending on scope.
Do you need access to our analytics?
It helps. Read-only access lets us base recommendations on real behaviour.
Can you also make the changes?
Yes. We can design and build the improvements, or hand over clear specifications.
Ready to talk about your UX design project?
Tell us what you need. We reply with questions and a clear next step, not a sales pitch.
Get a free quoteinfo@webmatter.co.uk